Curriculum
1 Section
13 Lessons
45 Hours
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Module
1.0
Introduction to the retail jewellery merchandising industry with the 4 P’s.
1.1
Detail understanding of Retail Process Formats of Retailing.
1.2
Brand Identity and Brand Positioning.
1.3
Product development with their pricing and promotional strategies.
1.4
Understanding the Target Consumer.
1.5
Understanding your customer in detail, consumer behaviour & buying pattern.
1.6
Briefing on the visual merchandising.
1.7
Store management techniques that helps boost retail sales store design experience.
1.8
Inventory Management.
1.9
Packaging and logo-creative designing.
1.10
Developing ones personality to corporate styling.
1.11
Sales Associates roles & responsibilities.
1.12
Short questionnaire sessions Practical project work and Role play.
Jewellery Retail Sales Management
Curriculum
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